Stop guessing what your bakes are really worth.
Ingredients, labour, packaging, the tray that came home unsold. All counted, once, in a system built around your own numbers.
- Ingredients: about RM 12
- Sells for RM 40
- "That's a good margin"
- Real margin, once labour and packaging counted: 35%
- 4 other products losing money on every sale
- Her "bulk deal" butter cost 25% more per kilo
Real numbers. One real bakery. Not a demo.
Wherever you're at, this fits.
Selling from your kitchen table
WhatsApp orders, cash on delivery, no real system yet. You just want your numbers to be right.
Juggling a growing order book
Markets, deliveries, repeat customers. It's getting hard to hold it all in your head.
Running it like a real business
Staff, more than one device, customers worth keeping track of.
You're not bad at this. You've outgrown your spreadsheet.
You bake, deliver, and do the books at 11pm. None of that means your numbers are wrong on purpose. It means the spreadsheet stopped telling you the whole story.
Ingredient cost isn't real cost.
Labour, gas, packaging, the tray that came home unsold. None of it makes it into "cost."
Sales aren't profit.
Your POS tells you what sold. It never tells you what it cost you to sell it.
A busy day can still lose money.
Stall fees, transport and leftovers can quietly wipe out a day that felt like a win.
"The busier you get, the faster you can lose, if the wrong things are flying out the door."
"These four products are losing you money, and this supplier is overcharging you."
That's the whole point. Everything else, the dashboard, the inventory, the order tracking, is machinery built to make those two sentences trustworthy, using your own numbers.
One real bakery. Her own spreadsheet. About an hour.
"Bulk" butter cost more per kilo than the small packs, for as long as anyone could remember.
a market day that felt busy. It wasn't.
One slice of cake, RM 40 on the menu.
- Ingredients — flour, butter, eggs, cocoaRM 12.40
- Packaging — box, ribbon, cardRM 2.80
- Labour (45 min) — at your own rateRM 9.00
- Unsold batches — spread across salesRM 3.10
Same product. The only thing that changed is what got counted.
products were losing money, invisible on a sheet that showed 70–85% on every line.
for the same ingredient, across different recipe tabs, by accident.
a cake's real margin, whole versus sliced and boxed.
recipe totals matched her own numbers within 2% on the first pass.
"I used to lose track of orders constantly. Now I check one screen and know exactly what's low and what's owed."— Annie, Home Baker
- Flour8,000g in stock
- Butter900g in stock
- Cocoa Powder500g in stock
Five screens. Everything you need, nothing you don't.
A quick look at what you actually get, built around your own ingredients and your own numbers from day one.
Costing & Pricing
Every real cost counted once, so you always know the true margin, not the one that looks good on paper.
Ingredients
Your own prices and stock levels, always current, feeding straight into every recipe automatically.
- Annie's orderDue tomorrow
- Market batchDue Fri
- Wedding cake x2Due next week
Orders & Timeline
Every order and when it's due, so nothing gets forgotten in the middle of a busy week.
Inventory
A clear warning before you run out, not after.
Accounts
What you made, what you spent, and who your best customers actually are.
Not a template. Built from your business.
Recipes nest.
Change one ingredient price and everything using it updates, even sub-recipes, two layers deep.
Sell it your way.
Whole, half, slice, bundle. Each one priced and packaged on its own.
Grows with you.
Start with just costing. Add orders, markets or customers later, nothing gets rebuilt.
One underpriced item, sold forty times a month, is RM80 gone every month, until someone catches it. Built once, for a fixed fee, so you catch it first.
You could try to figure this out yourself with an AI tool. In practice that usually means paying for a subscription you did not plan for, spending several evenings learning how to prompt it properly, and still ending up with a spreadsheet that does not quite work. I build the finished system around your own numbers and hand it to you ready to use, in days.
Three levels, one goal, clarity you can act on.
Built around your actual ingredients and process. Pick the level that matches where you're at, move up later without starting over.
Cupcake
Perfect if you just want to know whether you are actually making money.
- Works out exactly what every item costs you to make
- Tells you the right price to charge for each item
- Works out ingredient amounts for any order size
- Everything shown in plain, simple numbers
- Warns you if something is not making you enough money
+ 1 follow up chat within 30 days
Price on requestLoaf
For when you are getting more orders than you can keep track of in your head.
- Everything included in Cupcake
- A simple list of every order and when it needs to be ready
- Tells you if you have enough stock for your open orders
+ 1 follow up chat within 30 days
Price on requestCake
For when you are running this like a proper business, not just a side hustle.
- Everything included in Loaf
- Tracks money made at markets and stalls too
- A monthly summary of what you made and spent
- Shows you who your best customers are
- Numbers saved and backed up, on your phone and laptop
+ 1 follow up chat within 30 days
Price on requestNot sure which fits? That's what the first conversation is for.
First message to working system.
No mystery about what happens after you reach out. Here is the whole path, start to finish.
We talk
Day 1A short, no-pressure chat about how your business runs today — what you sell, how orders come in, what's eating your time.
You fill in one sheet
Day 1–2Your ingredients, your prices, your products. Ten minutes, not a full afternoon. You send it whenever it's ready.
I build your system
A few daysMade specifically around your numbers, not a generic template. You'll see progress, not silence, while it comes together.
You're supported
First 30 daysOne follow-up chat included if anything needs adjusting once you're actually using it day to day.
Before you ask.
Let's see if this fits your business.
No obligation, no sales pitch, just a conversation about where your money is actually going.